Segmentation is a way of providing unique experiences to different groups of end-users depending on various factors.It is one of the important features that allow to categorize the users and show content specific to a user group.This allows the user to focus on available tasks and reduce the amount of content available in the player widget.Segments can be created from the admin and Items can be assigned to segments based on the requirement. If no segment gets connected all the items will appear.
Segmentation use cases include the following:
Shoot an enhancement or change only to the relevant audience.
Encourage end-users who haven’t yet updated your web-app to do so.